Today the Reg has gleefully carried a great story on a farmer in the North of England who, for reasons best known to himself, carved the word *** into a field of crops (clearly the word *** doesn't get past our automatic censor, so see... Read More

Lifehacker have a great post about the Cooking for Engineers site Now my wife is a chef, she went to Le Cordon Bleu, and I'm and engineer, my degree is in Information Systems Engineering and Management, and it's very rare that I cook but the way... Read More

New Scientist reports that Pentagon's National Security Agency, or spooks to put it simply, is funding research into the mass harvesting of the information that people post about themselves on social networks. Scary big brother stuff - but are we... Read More

Nice rip off of Sony BRAVIA super balls advertisement - with balls rolling down San Francisco hills. Except this time its fruit and set in Swansea, Wales for Tango Clear soft drink. The best bit, according to Adrant, is the creator... Read More

The Church of the Customer Blog has a post about putting Mentos into Diet Coke.  I read about this the other day but it's interesting the responses from the two companies. Mentos: "We are tickled pink by it," says Pete Healy, vice president... Read More

So the travelling army of Dutch football fans have been ordered to cheer on their national team in their pants by joyless FIFA executives. In by far the best story to have emerged from the early stages of the World Cup, Dutch brewer Bavaria (which... Read More

Fluffy news piece in the Metro today about companies tapping into 'ancestral wisdom', using Chinese Feng Shui and the Indian philosophy of Vaastu (or Vastu) Shastra to design better websites.  Vaastu is an ancient Indian science of... Read More

Franco-Czech novelist Milan Kundera is an author whose work I can’t get enough of. At the moment I’m reading his 1990 work Immortality which is loaded with philosophical insight, some of which seems relevant to Web 2.0. In this, he talks about the... Read More

I'm just back from presenting at Customer Reference Forum Europe. This was the first gathering of customer reference professionals in Europe and was brought together by the illustrious Bill Lee who, as always, did a great job as host and facilitator.... Read More

Technorati's Dave Sifry publishes the latest State of the Blogosphere commentary. Its worth reading. There's lots on growth, spam, splogs, etc, which is all good to know, but sort of taken as read - what surprised and / or interested me, was:... Read More

Steve Rubel opened up a discussion about the demise of the page view as the defining metric for online media sales. I agree. In a separate life, over five years ago now, I helped start up a successful community site that is funded through online... Read More

This weekend I was woken by my son.  Normally I just tell him to go back to bed and try to get back to sleep.  Saturday I sat up and asked him what he said."Dad wake up we've got to go and download the podcasts"  Even though I spend most... Read More

Lifehacker have a great post about the Cooking for Engineers siteNow my wife is a chef, she went to Le Cordon Bleu, and I'm and engineer, my degree is in Information Systems Engineering and Management, and it's very rare that I cook but the way these... Read More

You see, all you scoffers and naysayers? Social media produces measurable results! Before social media: no jacket. After social media: jacket. That is a 100 percent increase in jacket presence. Now I wonder if social media can cause a sandwich to... Read More

I've posted my notes from the Blog Business Summit on this site as articles, because as posts they were just too long.I've cleaned them up a bit but they're still a little rough. But they're notes, right? Not transcripts. However, if you attended the... Read More

Recently, the Weekly Geek podcast reported on this story from Ars Technica about Nielsen Media Research tracking video game playing habits. Nielsen will install a People Meter in participating homes that picks up videogame sounds, compares them to a database,... Read More

As many people did I watched the World Cup final last night.  One thing I noticed, other than the Zidane headbutt, were the adverts around the touchline. Most of them were the standard global brands using this for brand awareness but there were... Read More

My hands shake, my eyes are red and bleary. Yep, I'm an addict. I'm addicted to YouTube. While most people go home and plonk themselves on the couch and are happy for TV to spoonfeed them entertainment of the Big Brother variety, I'm upstairs on... Read More

Via Digg For all you designers out there ... Read More

Good article in the Reg today by Andrew Orlowski about the tensions between MySpace VPs and independent musos. Artists flock to the peer network in the hopes of being the next Arctic Monkeys, Lily Allen, Sandi Thom and making some money, MySpace VP tells... Read More

From The Onion:Wikipedia, the online, reader-edited encyclopedia, honored the 750th anniversary of American independence on July 25 with a special featured section on its main page Tuesday. ...The commemorative page is one of the most detailed on the... Read More

Ha! It took me a second to realize it, but Etsy's front page for today features art and crafts that reflect the dual themes of "snakes" and "planes". Nice.The Inside the Net podcast has a good interview with the creators of Etsy, with plenty to interest... Read More

Two tongue-in-cheek videos by Ricky Gervais for Microsoft UK have finally been leaked into the Internet. Gervais, and partner in comedy Stephen Merchant, were commissioned almost two years ago to create faux training videos for Microsoft UK employees,... Read More

The "I pinch" crab from the Honda Element commercials has more than 62,000 friends on MySpace.Man, I only have 31. Maybe I need a catchphrase? Suggestions are welcome.Tags: MySpace, Honda Element, "I pinch"... Read More

Sadly, I wasn't able to post to this blog from South by Southwest Interactive 2007. However, I did update Twitter frequently using my mobile phone. So if you were watching Twitter you knew, for example, that I was at one point tossed into the back of... Read More

The My Coke Rewards promotion turns codes printed on Coca-Cola bottlecaps into GOLD! (If by "gold" you mean NASCAR hats and coupons for movie popcorn.)One day, I innocently posted a minor gripe about the promotion on my personal blog. I was astonished... Read More

I normally spend quite a bit of my time travelling and this week was my first in Seattle of this year. Today I spent most of the day with a client in Bellevue and this was the view from their desk. I don't know how much work I would get done looking... Read More

After a midnight finish and a 4:30am start this morning I've made it to Reboot, my favourite conference of the year. It has great presenters who are articulate and passionate about their subjects.  It always makes you think about new and... Read More

Jeremy Beadle died of Leukaemia this week. The sub head of his obituary in the Independent was: Loved and Loathed TV Prankster. Which is both a blunt and accurate statement for his obituary. I can't honestly say I was one of his fans. ... Read More

I saw this list of icons at the bottom of a blog post recently. In there you have Digg Del.icio.us Newsvine Furl Blinkbits Blinklist Blogmarks Co.mments Connotea De.lirio.us Fark Feedmelinks Linkagogo Ma.gnolia Netvouz... Read More

Tom Coates posts about Moo where you can create your own Flickr MiniCards.These look really cool and at $20 for a hundred to be sent anywhere in the world are cheap as well.I'm about to move house and think I've just found how to send out my new address... Read More

from Communication Nation an image showing how the distribution of requests on Google.com changes through the day.You can read the whole  research paper this comes from here ... Read More

I'm a novice golfer and have been playing for almost 2 years having been given some lessons for a birthday a couple of years ago.Each year I set my self some targets both of which I have done so far, I haven't worked out next year's suggestions welcome.year... Read More

As I mentioned a few posts ago, I'm going to be attending the Penny Arcade Expo videogame convention in Bellevue, Washington this weekend. If you're also attending and you see me there, please say hello! Here's what I look like: Okay, I don't look... Read More

“You have two ears and one mouth. I suggest that you use them in that proportion.”G.K. Chesterton... Read More

The WOW Report reports* that the world will end in a week, via the thisisaknife vodcast. Strictly speaking, this is inaccurate - it's only the beginning of the end. "Overseer" Yisrayl Hawkins of the House of Yahweh has recently used the Internet as a... Read More

Google Earth seems to be popping up everywhere these days.  Twice last week I've seen its logo appear in the top right hand corner of the TV screen.The first time was on a British Airways advert which scrolls and zooms into different destinations... Read More

from Communication Nation an image showing how the distribution of requests on Google.com changes through the day.You can read the whole  research paper this comes from here ... Read More

Well, it’s all official – she’s a fake. Today the LA Times confirmed the rumours: Lonelygirl15 was merely an experiment in filmmaking by independent artists, much like Blair Witch Project. Despite the filmmakers coming clean, the blogosphere is still... Read More

'Tis a fine, fair wind a-blowin' this mornin' of Talk Like a Pirate Day! And now we learn from the scurvy dogs at Digg that Skype be recognizin' pirate-speak as a legitimate tongue.Here be the Skype blog entry: To celebrate the International Talk Like... Read More

Google Earth seems to be popping up everywhere these days.  Twice last week I've seen its logo appear in the top right hand corner of the TV screen.The first time was on a British Airways advert which scrolls and zooms into different destinations... Read More

“You have two ears and one mouth. I suggest that you use them in that proportion.”G.K. Chesterton ... Read More

I'm a novice golfer and have been playing for almost 2 years having been given some lessons for a birthday a couple of years ago.Each year I set my self some targets both of which I have done so far, I haven't worked out next year's suggestions welcome.... Read More

As many people did I watched the World Cup final last night.  One thing I noticed, other than the Zidane headbutt, were the adverts around the touchline.Most of them were the standard global brands using this for brand awareness but there were 2,... Read More

The Church of the Customer Blog has a post about putting Mentos into Diet Coke.  I read about this the other day but it's interesting the responses from the two companies. Mentos: "We are tickled pink by it," says Pete Healy, vice president of marketing... Read More

I hate to interrupt the grownups when they're talking about implementing customer reference programs, but I need to take a moment here to discuss soda pop.I recently wrote that a throwaway post about My Coke Rewards on my personal blog had gotten a surprising... Read More

Our massive robot army. ... Read More

After a midnight finish and a 4:30am start this morning I've made it to Reboot, my favourite conference of the year. It has great presenters who are articulate and passionate about their subjects.  It always makes you think about new and... Read More

Tom Coates posts about Moo where you can create your own Flickr MiniCards.These look really cool and at $20 for a hundred to be sent anywhere in the world are cheap as well.I'm about to move house and think I've just found how to send out my new address... Read More

Jon Silk at the LEWIS 360 blog recently posted his top five favorite YouTube videos, and tagged me and a few other bloggers to do the same. He's tracking the progress of the whole thing using a memetag.Jon's list includes a very impressive video... Read More

When I first joined Write Image, I was delighted to be a writer working at a company with "write" in the name. But after two years of seeing people's reactions when I tell them where I work - confusion, slow comprehension, eye-rolling, then back to confusion... Read More

Once again Reboot was very enjoyable but due to some hardware issues I wasn't able to get online, I think this may have made it more enjoyable it certainly meant I paid more attention to what people were saying.This year seemed to be the year of white... Read More

                 My friend Dave Hampton - aka the Carbon Coach - nudged me to highlight the premiere of The Age of Stupid, a film designed to get audiences to re-consider their personal self justifying... Read More

After a couple of days of MIX09 inspired love for Microsoft, I have also to give credit to Google for getting Street Views out to market. This is Metia's London office view. Eerily quiet though for the heart of Covent Garden. If they had dropped us... Read More

Interesting image from Scamp about how the US Air Force responds to blogs Tags: Scamp, US Air Force ... Read More

Our own government in the UK simply has the wherewithal to lose huge volumes of its citizens' personal data (current location, we know not where). And only using CDs via pigeon post too, so no points for technical innovation even.  But hats... Read More

It'll be called btpodshow and will be at http://www.btpodshow.com.There are a number of people who have posted about this including PodshowMedia GuardianTechcrunch UKFrank Barnako's media blogLeverwealthPodcast AlleySteve RubelWhat's most interesting... Read More

As confirmed by The New York Times the bastion of traditional media but can we believe it :-).... Read More

There have been some really cool announcements here at MIX - Silverlight 2, IE 8, Silverlight for the mobile being some of the most interesting ones.However the keynote today where Guy Kawasaki and Steve Ballmer had a conversation will be one of the bits... Read More

I'd never heard of Phorm until it got embroiled in the broader debate about control of personal data derived from web usage. I had even listened to a Tim Berners Lee interview on this topic where, reportedly, he was obliquely criticizing Phorm but... Read More

Having glibly introduced the subject of Phorm in the previous post, I spent a little longer looking at the storm brewing around it. Its interesting on a number of levels. Phorm looks to be following Dell's well trodden path to online purgatory. Of course,... Read More

The BBC has found a colony of Penguins that can fly. You can see the video on their iPlayer site OK so this might be an April Fool.The teams at Google/YouTube seem to have gone to town with a whole range of stories.Search the future - http://www.google.com.au/intl/en/gday/index.htmlYouDigg... Read More

With Christmas, or 'The Holidays' as we call it here in the US (strange for a Brit to get used to), fast approaching we wanted to make a WPF app to help celebrate.For all of you who love this time of year but possibly won't have a white Christmas where... Read More

Another reason to be jealous of Cristiano Ronaldo - as if the salary, the medals and all the awards weren't enough - now its official, your girlfriend probably fancies him. According to 12,000 European women, Ronaldo is the hottest property... Read More

Here are the World's Best Presentations as voted for by Guy Kawasaki, Nancy Duarte, Garr Reynolds and Bert Decker for Slideshare.The winner is this one about the shortage of water called Thirst THIRST View SlideShare presentation or Upload your... Read More

Congratulations to the Virtual Event team here at Metia for their recent success in winning a Web Marketing Association Award in the Computer : Software category.Here's to many more.... Read More

Metia is twenty years old tomorrow - Friday 25th July - as you'd imagine, everyone at the various Metia offices around the world will be celebrating with a glass of champagne or two. If you too want to wallow in nostalgia for... Read More

                That's it I'm retiring from social media. It doesn't get any better than this. Out of the blue, Gene Hunt (fictional Life on Mars detective from the 70s) starts to follow me on Twitter.... Read More

My colleague John was underwhelmed by the science underpinning my Euro 2008 prediction: Germany (least TVs per household in Europe) to win, following no UK teams even qualifying (UK has most TVs per household in Europe). But it's August... Obviously... Read More

Seeing any Government representative being blunt about their motivation is refreshing. Apparently, the Chinese stuck a photogenic nine year old girl in front of the huge TV audience for the Olympics opening ceremony, lip syncing to the... Read More

Knew there was a reason I worked here. Steve can I move to our beer making division? Found the image with Spezify ... Read More

In this post Ben McConnell finds the good news in the bad news about marketing budgets. We agree with Ben. Certainly the areas of our business that are very relevant to the problems faced by our customers: virtual events to get around travel freezes;... Read More

I saw an ad recently for New Balance's Love/Hate advertising campagin and rather than me wanting to go and buy a pair, it normally doesn't take too much encoragement for me to buy a new pair of shoes, all I could think of was Marmite.There's a slight... Read More

It's in the data. I mentioned before some research work our client LG Electronics had undertaken investigating Europe's TV viewing habits ahead of the upcoming summer of sport. One data point caught my eye. UK citizens own the most TVs per household... Read More

Here's the agenda for our 2008 Seattle Offsite. Doesn't look like there'll be too much PPT then.                 Nice job Kathleen.... Read More

If one of your valued clients invited you to join his professional network on LinkedIn, you'd do it in a heartbeart, right? But what if he invited you to be his friend on Facebook? Or - even more potentially unsettling - MySpace? In OMG -- My Boss wants... Read More

Thanks to my colleague Tudor, we can share with you the latest fashion in England, Scubaheels. I have no idea where this image came from. But in case you aren't local to the south of England, we have had - and continue to do have - a few local operating... Read More

It's August. School has broken up. The customers are on holiday. The traffic is lighter. The floods are receding. And our British newspapers are full of stories like The Scariest Underwear Adverts, Pigeons Attack Venice, Fifty per cent of Drivers Cannot... Read More

The People's Daily Online reports that Chinese authorities have set up a summer camp to cure youngsters addicted to the internet. The report says: "According to research by Shanghai's youth affairs office, those seriously addicted to the web should receive... Read More

TV and film directors don't very often get the tech industry right, but last night I stumbled upon Riot On! on BBC4. Riot On! nailed it for me. It may strictly speaking have been about a mobile entertainment company - its the 'story' of Riot... Read More

Is it possible for a company to be evil and also play cricket? I thought I knew a lot about Microsoft but this Reuters story put a new spin on it (sorry). Disclosure: Microsoft are both a partner and customer, so if anyone wants to read anything... Read More

Tom Merritt and Molly Wood noted on the Buzz Out loud podcast the rise of new Web 2.0 services and companies with names that end in "-le". They also called for the death of the term "mashup". But what would replace it? Someone suggested "blendle".... Read More

En route to Heathrow this morning the sun was shining and all was well in middle England. The usual crew of Sunday afternoon business travellers to the US had a spring in their step. For another week their dream lives on. I even saw... Read More

Mike Monteiro, creative director for Mule Design, has had it with unnecessary meetings. As reported in 43 Folders, he's creating "meeting tokens" to reintroduce the idea that everyone's time is a scarce resource that must be paid for if you want to consume... Read More

Back from Seattle. I was going to post about the impact a windy day can have in the rufty tufty Pacific Northwest (too much of that nature nearby, I guess). But that seems churlish, when I now know that London's main airport needs two hours... Read More

I don't why I find this snippet interesting. The Raw Story runs a story on the cost a wiretap, or telephone tap to us Brits. Comcast will fix a wiretap for you at $1,000 to install, then its $750 a month to keep on eavesdropping. Not a bad margin... Read More

Mashable's list of top US election resources, reminded me of some thoughts I had on the subject of politics and online when I was in the US last week.  First, I was amazed how much media bandwidth the whole topic was already consuming, despite... Read More

Wow, that sounds awfully dramatic; as if Steve should be smiling for the cameras and smashing a bottle of champagne across the blog's header. But if you're like me and use Twitter A WHOLE LOT, you'll be glad to know that you can now follow TNM's... Read More

This new t-shirt from Penny Arcade provides five appropriate responses to anything someone might say to you on the Web:    ... Read More

The invitations to the Seattle office holiday party came with Metia-shaped cookies by Cookies In Bloom. I strongly support this move by Metia to incorporate delicious baked goods into our corporate branding strategy.... Read More

It is my daughter's eighth birthday soon, I could run it by her... but I reckon she'll stick with a Hamster. Gizmodo unearthed the story.... Read More

Supportive of the Scouts for helping out on the UK skills shortage by launching a new activity badge for PR, I found out they also have them for Creativity and IT (below), which goes some way to fixing our recruitment needs. And surely these... Read More

Strangely, one of our most popular posts ever was this story from Wade on Sun taking a swipe at Microsoft on their home turf by advertising OpenOffice on the local Seattle bus routes (see the number of angry comments the... Read More

I normally spend quite a bit of my time travelling and this week was my first in Seattle of this year. Today I spent most of the day with a client in Bellevue and this was the view from their desk. I don't know how much work I would get done looking... Read More

Photo courtesy of Daniel Boud CBGBs - the birthplace of the New York punk scene - has shut its doors. The place went from dive in a bad neighbourhood to become a tourist attraction in a bad neighbourhood. After a lengthy and well-publicized... Read More

Much has been said about the visual aspects of Apple CEO Steve Jobs' compelling presentations. However, no one has focused on his use of sound effects - until this video. Boom!(Via Gizmodo)Tags: Steve Jobs, Apple, public speaking, onomatopoeia... Read More

Read Michael Castellon's blog on a new initiative to defuse the alien threat to Nevada. Teaser pic below. But remember, back in June you read it here first. Tags: KFC, Aliens, Junk food... Read More

Some boffins at Nike have realised there's something almost meditative and relaxing about driving a golf ball through a birthday cake. This is a great little viral to support its new Juice golf ball range, with slow motion footage of the ball’s impact... Read More

Scott Adams of Dilbert fame is responsible for lighting the blue touchpaper on this trivia (but its Friday after all).  Scott's post here debated that Bill Gates would make a reasonable President of the USA. An idea that becomes less preposterous... Read More

The excellent Response Source gives UK journalists a channel to reach out to PRs and ask questions for stories, get contact info and occasionally fish for gadgets and devices (strictly for review purposes or competition giveaways, of course).... Read More

Marketers looking for the Next Big Thing should check out Get a First Life, an exciting new interactive media platform in which users - or "people" - interact with physical objects using their own bodies. Many of First Life's more than 5 billion residents... Read More

I like it when high tech gets wrapped up with the ancient. Freight containers washed to shore from the beached MSC Napoli have posed a moral dilemma for the UK. Local folk have asserted their 'privilege' to scavenge anything that comes to... Read More

Luckily, most crooks don't know.... Read More

Just back from the Government Leaders Forum (GLF) in Edinburgh. Hosted by Microsoft, the event brings together goverment figures from across Europe, including both technology policy makers and implementers. It may not quite be Davos, but when the coach... Read More

I saw this list of icons at the bottom of a blog post recently. In there you have DiggDel.icio.usNewsvineFurlBlinkbitsBlinklistBlogmarksCo.mmentsConnoteaDe.lirio.usFarkFeedmelinksLinkagogoMa.gnoliaNetvouz - don't quite know why this is... Read More

If you're attending the South by Southwest Interactive festival this year, keep an eye out for the shifty character pictured below. From March 9-13 I'll be hanging out with the high-metabolism world dominators and arm-waving visionaries of the digital... Read More

"While you're on my blog please take note of the latest Twitter comment I posted about posting about my blog post about tumblr on tumblr and Twitter."How to be a Geek... Read More

For twenty years I have been a scientist* working in a sector dominated by artists. That doesn't make it lonely - as a result my colleagues and customers are quite probably more fun and maybe more capable of inspirational thinking - but... Read More

The Outsell Report on click fraud has garnered a lot of headlines this week. $1.3bn is a very headline grabbing number but its not a new problem - either Click Fraud (Yahoo! and Google have both had problems) or its old world predecessors.  My... Read More

This is a bit of a me-centric post but then its not everyday you change the name of the company you founded 18 years ago (myself, Clare and Paul). So bear with it. Officially Monday we change our name. For eighteen years we have been Write Image, on... Read More

The McKinsey Quarterly has published a McKinsey Global Survey - How Companies are Marketing Online - you can read the whole article here. I found one table particularly informative - Exhibit six on this page of the report. What interested... Read More

Right now, visualization techniques and tools are areas where we are investing time. I was planning to post on this, and then everyone else beat me to it... Charles Arthur has taken a look at this subject in his Guardian techblog Charles also... Read More

Not sure if that's a geographically accurate statement - Metia on top of the world - but its fun to see our new logo up at the North Pole. Our London office has been helping three friends of the company in their bid to raise cash for a male cancer... Read More

Members of Parliament may soon get to experience the guilty pleasures enjoyed by company office workers in meetings - IMing each other with gossip, or simply scanning the internet for something (anything) more interesting - while ostensibly they... Read More

From bopuc/weblog via Jason DeFillippo via 43 Folders. How's that for credit, Merlin? ;-)... Read More

Conversation Manager vs Community Manager by John Bell at Ogilvy. Microsoft: Back in the MIX. Developers, Developers, Developers Reprised by James Governor at Redmonk. B2B Sales Pros Turn to LinkedIn from eMarketeer. The Internet of Things by McKinsey... Read More

Quick update on our Mobile Keepy Uppy game. Seems there are a few people out there with time on their hands. The game is featured here on the Freeware Pocket PC site, and elsewhere on Mobile TopSoft amongst others. On the Freeware site it has... Read More

                    It all seemed plausible enough at the time. The chaps in Metia Labs said: "We really want to explore the uses for accelerometers in mobile phones, maybe look at the use... Read More

As England switches off from work and switches on the telly for tonight's match, here's a latest score from World Cup Keepy Uppy. In just one week the 'patently silly football juggling game for mobile phone users' aka Mobile Keepy Uppy has been downloaded... Read More

Here's something to occupy the barren hours before kick off. The creative team tell me there are a magnificent eight moments of iconic World Cup history recreated in the video we knocked up for our Mobile Keepy Uppy game. Can you find them? BTW -... Read More

Nielsen completed a global survey - 26,000+ consumers in 47 markets - which has confirmed that consumers place the greatest trust in... recommendations from other consumers. Well, we all knew that, but its good to have some more confirmation. More interesting... Read More

A naive question I know, but interesting to read that Richard Holway - formerly of Ovum and the eponymously named Richard Holway Ltd - now regards himself as an influencer not an analyst. And that he aspires to be a trusted influencer. I've paid... Read More

Jeff Jarvis has a great post on the new metrics now available to track the progress of the US presidential race, from Twitter followers to odds quoted by a bookmaker. Some of these methods wouldn't translate for a brand or a business but its is amazing... Read More

A colleague forwarded me this Out of Office message... Thank you for your message.I, however, am attending a funeral on Friday, with, shall we say, rather limited network access. For quick assistance nonetheless, please text (SMS) me on... Despite... Read More

As Steve mentioned I’m at the Customer Reference Forum this week and will be presenting later on for newcomers to reference management about the infrastructure required to manage an effective program. This morning I was thinking about a theme to base... Read More

A colleague forwarded me this Out of Office message... Thank you for your message.I, however, am attending a funeral on Friday, with, shall we say, rather limited network access. For quick assistance nonetheless, please text (SMS) me on... Despite... Read More

According to Dave Hatch, a Research Director at Aberdeen Group, three of the top four marketers' priorities are to do with justifying their existence inside their own business, not whipping the competition outside in the marketplace. Even those... Read More