Over at TechCrunch,.
Michael Arrington comments on a post that Sab Kanaujia, VP of Digital Innovation at
NBC Digital Media, deleted from
his blog. In the post, Kanaujia discussed NBC's plans for a homegrown social networking platform that fans of NBC shows and personalities could use to mingle online with like-minded people. NBC would get cast members involved in these communities, and provide access to exclusive content.
How do we know?
Because although Kanaujia deleted his post, Google cached it.
Why the deletion? We don't know. There are several possibilities, for example:
- Someone decided that it wasn't in NBC's interest to discuss these plans publicly.
- The plans that Kanaujia described have changed since then.
- NBC knows that if an exec quickly retracts something, everyone will focus on it intensely, thus giving it lots of free publicity.
Kanaujia's blog doesn't
appear to be endorsed by his bosses, and the deleted post seems to be the only one in which he talked specifically about what his company was doing. Other posts discuss the latest industry news or wax philosophical about digital media. Did Kanaujia unintentionally cross the line between personal and corporate blogging? If so, hitting Delete didn't exactly solve his problem.
(Via
Digg)
Tags:
Sab Kanaujia,
NBC,
social networking,
Google,
TechCrunch