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October 2006 - Posts
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I've posted my notes from the Blog Business Summit on this site as articles, because as posts they were just too long.I've cleaned them up a bit but they're still a little rough. But they're notes, right? Not transcripts. However, if you attended the Read More
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The future of blogging: tools and trends
Elizabeth Lawley (mamamusings)
Steve Broback (Blog Business Summit)
Matt Mullenweg (WordPress, PhotoMatt)
Liz speaks!
Easy integration
Vox from Six Apart - you can easily integrate photos, videos, Read More
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Blogging and SEO strategies
Dave Taylor (www.intuitive.com)
Tris Hussey (blog.larixconsulting.com)
John Battelle (battellemedia.com)
Dave:
Keyword research pays dividends
WordTracker
Yahoo Search Marketing
Google AdWords Read More
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Online communityTara Hunt (Miss Rogue)Betsy Aoki (Microsoft)Elisa Camahort (BlogHer)Tara HuntStop pushing messages to customers. Listen to the messages coming from customers.Reward your customers.Betsy AokiMicrosoft's "blog queen". Self-titled, but Read More
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Tracking Buzz
Dave Taylor (Intuitive)Mary Hodder (Dabble)Halley Suitt (Halley's Comment)
Dave Taylor
Calacanis says there's no a-list. But when PR agencies are e-mailing you asking if you'll write about stuff, you're
living in a whole different Read More
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Blogs, search, and the changing media landscape
John Battelle (Federated Media)
"
Turn off your fucking cell phones."
Why am I standing in front of you? I went to Berkeley.
Wired magazine - worked. No idea why.
Hotwired - a portal. Larger Read More
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Establishing Corporate Standards and PoliciesNicki Dugan (Yahoo, manages corporate blog)Ben Edwards (IBM new media)Betsy Aoki (Microsoft)Steve Broback (Blog Business Summit, moderator)NickiEmployees blogging at Yahoo for a really long time.Jeremy
Zawodny Read More
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Branding in the age of YouTubeBen Edwards (IBM)An
imposter! 14 years in print journalism, 9 of them at The Economist as a
foreign correspondent. Left - bored with journalism, the rise of
blogging had affected his understanding of the role of journalism Read More
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What's next in online communication?Jeremy Pepper (Weber Shandwick)John Starkweather (Microsoft)Jeanette Gibson (Cisco)John: MSFT
culture of openness in the developer organization, versus the marketing
organization which in a lot of ways is worried Read More
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10 Ways to a Killer BlogRobert and Maryam Scoble (PodTech)
(Didn't take notes on all 10 ways...)
Don't blog just because someone tells you to blog. (Like Robert to Maryam.) Blog because you want to.
If you don't tell me not to, I'm blogging Read More
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Podcasting and video blogging best practicesRobert Scoble (PodTech)Andru Edwards (Gear Live)Mary Hodder (Dabble)Scoble:Good sound is important.Rocketboom is the standard - using a $1500 HD camera.Did very little editing at Microsoft.Would
stand 2-3 feet Read More
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Jason CalacanisHow blogging evolved, and evil forces that are trying to manipulate it.There
are many reasons to blog. But people tend to paint blogging with a
broad brush. It's how they used to talk about the Web - it's text, it's
a magazine, Read More
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Ben Edwards of IBM is delivering his presentation on corporate branding in the age of YouTube, and brought the house down with this video ad for mainframes.I'm not used to "hilarious" being an adjective you can apply to IBM. This was a very skillful way Read More
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Anti-DRM activists at Defective by Design are making creative use of user-created product tags on Amazon to get their message out. The organization has begun tagging items that contain DRM with a "defectivebydesign”
tag.Amazon provides pages for photos Read More
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My notes from today's first panel, fresh from the oven. (When I take notes on people speaking, I tend to wander between first and second person. I've tried to shift everything back to first person, and apologize if I missed any.)I'm not sure that I can Read More
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It seems a darn shame not to blog this, seeing as how I'm on the scene with an Internet connection.On October 11th, Jason Calacanis of Weblogs, Inc. wrote,On Friday I'm going to announce my first two partners for my personal
podcast which I'm calling Read More
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Eric at CarDomain (which just got a nice mention in the New York Times - congrats, guys) reminds me that Sirius Satellite Radio is offering free Web access to some of its subscription-only channels on October 25th and 26th.You have to offer up your e-mail Read More
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I'm just back from presenting at Customer Reference Forum Europe. This was the first gathering of customer reference professionals in Europe and was brought together by the illustrious Bill Lee who, as always, did a great job as host and facilitator. Read More
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Ahoy, bloggers! I'm going to be attending the Blog Business Summit in downtown Seattle this Thursday and Friday. If you're going to be there too, be sure to flag me down and say hello.The fact that I'm not completely sure what to wear to this event says Read More
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As a former network administrator and current marketing guy, I'm savvy to which e-mail messages deserve my attention and which can be cast into the trash bin with a snort of derision. Spammers cannot trick me into opening their missives - I'm wise to Read More
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I'm about to board a bus for our annual company offsite (held this year at the Science Fiction Museum and Hall of Fame, a development that seems designed to make me explode with sheer delight) , but I wanted to take a second to wave energetically at you Read More
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Nah, of course not. We all know where bears go... and Monday we finally got confirmation it was indeed as we suspected.
On Monday Edelman broke its silence on the Wal-Mart blog story that has exercised the blogging and PR communities. I was travelling Read More
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Photo courtesy of Daniel Boud
CBGBs - the birthplace of the New York punk scene - has shut its doors. The place went from dive in a bad neighbourhood to become a tourist attraction in a bad neighbourhood. After a lengthy and well-publicized Read More
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The New York Times reported that a new organization called the September Fund is unleashing "a barrage of late advertising and on-the-ground action to secure Democratic victories" in the 2006 midterm elections. One ad that's making the Intertube rounds Read More
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Next up: pressure-sensitive toilet seats and LCD screens in the stall doors! Mark my words!(Photo by avlxyz, via Engadget)
Tags: advertising, hand dryers Read More
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Last week Edelman lost its virtuous positioning among the bloggerati with the saga of its Wal-Mart blog - or indeed Flog as we now know it should be called. Uncovering the inside story on the blog has drawn an ugly reaction from the anti-Wal-Mart Read More
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The Mark Foley scandal - in which a U.S. congressman sent inappropriate e-mails and instant messages of a sexual nature to teenage congressional pages - seems to have moved past the stage where it makes for exciting water cooler talk. However, radio station Read More
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Today Sun Microsystems is holding a press conference in Second Life to launch their presence in this virtual world, namely a Sun 'Pavilion'. According to Sun its the first press conference by any Fortune 500 company in Second Life. The event seems to Read More
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You mean you haven't heard of Jonathan Coulton? C'mon! Surely you've heard his music on podcasts like the Little Gray Book Lectures, or Escape Pod.Or you've spotted his CafePress t-shirts.Maybe you've read his blog, where he collaborates with his readers Read More
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Just developing more on Steve's post (whatever the amount of employees, that's a lot of champagne!) on YouTube and Google. You can see the founders of YouTube - Chad and Steve - on this video itself talking about the deal, while grinning like Read More
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(UPDATE 10/11/06 - the statistics were updated before the poster hit the presses. Revised image above.) Wow. Okay, cats and kittens, what do you think of this campaign?We got this image and an accompanying press release from a PR agency on behalf of a Read More
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I'm reading lots of conjecture around the potential acquisition of YouTube by Google. Amid all of the salivating by web 2.0 folk at the numbers - $1.6bn is alot of pay back for something that didn't exist for consumers 12 months ago - I Read More
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Today the Google Blog announced the launch of Google Code Search, which enables programmers to search publicly accessible source code. Neat idea.Some who've tried out the service have already discovered all sorts of fascinating results (such as passwords Read More
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USA Today has a good wrap up on current legal cases around libel and blogging. It serves as a salutary reminder that while you may think you blog in a virtual world, your home and other assets exist in the real world. The one with all those lawyers. Read More
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Apologies for this blog going further up the cul de sac of self interest but to answer some questions...
When selecting a new name we specifically set ourselves the following six requirements:
No puns
No risk of legal trauma
No flaky meaning to Read More
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When I first joined Write Image, I was delighted to be a writer working at a company with "write" in the name. But after two years of seeing people's reactions when I tell them where I work - confusion, slow comprehension, eye-rolling, then back to confusion Read More
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