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July 2006 - Posts
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Some ideas here from T-Mobile and Tiger beer on tactics for converting customers into evangelists from a story that ran on BBC online. Basically they ran 'underground' events for small (>500 people) customer groups, to create buzz around their brands, Read More
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James Cherkoff
on his Modern Marketing blog links to a PowerPoint slide which Jun Sato from Toshiba used while doing a presentation at MIT Media Lab.It show the number of creative commons licenses by country around the world. What I find interesting Read More
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I'm a fan of Forrester's work in pushing forward the evolution of the marketing function, marketing operations and particularly the better use of technology. We both sing from, more or less, the same hymn sheet. Peter Kim has written up some Read More
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Via Slashdot: Paul McNamara of NetworkWorld reports that PR agency Rocket Science* tried to generate some publicity for anti-spam software company Singlefin by sending unsolicited mass e-mail messages to journalists - in some cases, using addresses of Read More
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From The Onion:Wikipedia, the online, reader-edited encyclopedia, honored the 750th
anniversary of American independence on July 25 with a special featured
section on its main page Tuesday. ...The commemorative page is one of the most detailed on the Read More
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As you might recall, last week I posted an entry about some anti-Microsoft Office bus ads
that Sun Microsystems is running on buses that serve Redmond. Cheeky monkeys.Figuring that the folks at Boing Boing might appreciate the story, I submitted it Read More
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Product, shmoduct. Earlier this year, the DeSantis brothers uploaded a conceptual ad for a non-existent Apple mobile phone, the iTalk. It may not exist, but it sure is pretty. And functional!Click here for the video
(Via The Cult of Mac Blog)Tags: Read More
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As the world focuses on the Middle East crisis, the mainstream media is relying on blogs and videos created by Lebanese and Israeli civilians caught in the crossfire. The International Herald Tribune ran this great story on these maverick bloggers Read More
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In the mix of participants on this blog, I seem to represent the voice of the entrepreneur. I'm also an entrepreneur of a certain age and experience. Perhaps that why I loved the sceptical tone of Dead 2.0. Anyone getting a little too carried away with Read More
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Dan Tudor over at Landing the Deal links to an interesting post from a while ago on the selling to big companies blog which talks about a couple of companies who are doing really well by going to their sales meetings totally naked."they sat there naked Read More
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There's an interesting discussion of the YouTube boom on the new This Week in Tech podcast. YouTube has experienced an amazing 300 percent growth since January, and now reports 100 million videos viewed and 20 million unique visitors per day. Can it handle Read More
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from OK/Cancel a cartoon titled "A conversation with marketing"
Read More
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Pew has published some research on bloggers that has gathered much news comment. Scott Karp also has some observations.
According to the San Francisco Chronicle: "A popular notion about bloggers is that they're pajama-wearing partisan ranters Read More
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Good article in the Reg today by Andrew Orlowski about the tensions between MySpace VPs and independent musos. Artists flock to the peer network in the hopes of being the next Arctic Monkeys, Lily Allen, Sandi Thom and making some money, MySpace VP tells Read More
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Yesterday one of our posts was linked to from boingboing and from there was on the digg home page as one of the most dugg stories of the day.
Steve Rubel recently had a post about about the digg effect and how it can effect your site.
Having just Read More
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Guy Kewney uses the Reg for a justified rant at Suited Phoneys, the internally focused, corporate ladder climbers who are to journalists both content and interest free. Guy obviously suffered a hot and sweaty time at the Farnborough Air Read More
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In his latest Across the Sound podcast Joseph Jaffe mentions that he's doing it from a plane somewhere over the atlantic.GNER trains have wifi connections in the UK and I've blogged from a train but not from a plane, I don't travel upper class enough.What's Read More
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This year's Media Guardian 100 list, which ranks the most important and influential in British media, contains few suprises. New media has continued its steady climb to world domination, with an increased impact on the annual Read More
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Fig. 1 - The KeyGhost board, which Dell does not install in its computers.
Earlier, Siobhan wondered if Dell would address rumors about keystroke logging on the company's new blog. It has, and quite succinctly:Keyghost just won't die. Just so we're Read More
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I've started taking mass transit to work recently, and when I arrive in Bellevue - a stone's throw away from Redmond - I see these ads on, and inside, the buses:They're advertising OpenOffice, a free, open-source office software suite from Sun Microsystems. Read More
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