Tomorrow I'm off to Reboot in Copenhagen which I'm really looking forward to.

Last year was my first year at Reboot when I'd just started at Write Image.  I'd been reading blogs for a while just to get information but never really been aware of how they were changing the PR and marketing world because it wasn't really relevant to me.  Having been in my new job for a couple of months I'd immersed myself in the whole space and quickly realised that blogs, wikis, podcasting etc were in the process of changing what we did on a daily basis.  It was a totally eye opening experience.

We've come a long way as a company in the last year and now have a vibrant internal blog and having an external blog was the next logical step.  We still have some way to go but without Reboot this would not have happened.  Hopefully this year will be as inspiring.