Want to see a whole microsite experience squeezed into a teeny tiny banner ad? The Mass Effect 2 launch campaign is now live at MSN UK Gaming. What's all this about? See the previous post. World's first interactive and expandable banner ad (we reckon) Read More

Something else for marketers and especially designers to embrace - data driven design. James Governor has a great analysis of the drivers behind Adobe's Omniture acquisition - Adobe Omniture: Data meets design. Here comes Google! if you are a marketer Read More

Our SEAT Exeo project has been written up as a Microsoft case study and put up onto microsoft.com, find it here. Many thanks to the SEAT team for agreeing to share the highlights. Tags: Seat, Exeo, Silverlight,Microsoft Advertising, Metia, PageLife Read More

A few months back we announced the PageLife platform for producing e-Magazines - or digital magazines - built using Microsoft Silverlight technology. So it is interesting to note a couple of pieces around the topic of e-Magazines. ReadWriteWeb has penned Read More

Not wanting to be outdone by the success of our colleagues in Metia New York, the London team and client Logica have been nominated for an Institute of Sales Promotion Award here in the UK. The work was our Logica Does it Better campaign. We are particularly Read More

Listen. Hear that distant rumble of thunder? That's the sound of traditional ad agencies stampeding into the world of digital just as fast as their Hush Puppies will carry them. The data points below, just released by eMarketer and Forrester Read More

The designers and developers who work buried deep below ground in the Silverlight mines here at Metia have unearthed a rich vein in PageLife. Responding to some of our customers' requirement to explain their products or services via a structured, narrative Read More