June 2009 - Posts

• What are the attributes of the perfect virtual event?

  I didn't know this was going to be virtual events week, or I'd have posted a warning. But to wrap up previous posts on Tuesday and Wednesday, here are some more thoughts. In terms of evolving the virtual event model, one part of the challenge Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 25 June 2009 09:23 by Steve | 2 Comments

• More on virtual events: the need to evolve current models

  Yesterday I posted on feedback from Judith Hurwitz and James Governor on their experiences of attending virtual events. Extending some of those thoughts, Judith's summary, which James also endorsed, was: 1. Virtual conferences need really good Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 24 June 2009 18:20 by Steve | 2 Comments

• Analysts' view of virtual events: less travelling, less cost, less carbon

  Some informed opinions from two industry analysts - James Governor, Redmonk and Judith Hurwitz, Hurwitz & Associates, on success factors for virtual events. Judith posted: What's the future of the virtual conference? James posted: Cisco and Microsoft Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 23 June 2009 17:54 by Steve | 2 Comments

• The Guardian: crowdsourcing for a public purpose

  If there is a prize for the best use of social technology in reinventing journalism*, then I reckon the Guardian is a front runner with it's crowdsourcing initiative to review MP's expenses, explained here. I'm impressed with Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 22 June 2009 22:44 by Steve | 0 Comments Filed Under: Media, Technology

• TechNet UK goes virtual June 19th

  Great to see Microsoft's UK operation making the most of the company's virtual events platform (mentioned a few times by me, including first of all here). Why go virtual? My view is here. Or in the words of TechNet UK: Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 15 June 2009 08:40 by Steve | 1 Comments Filed Under: Marketing

• Digital magazines: it's all about interactivity

  A few months back we announced the PageLife platform for producing e-Magazines - or digital magazines - built using Microsoft Silverlight technology. So it is interesting to note a couple of pieces around the topic of e-Magazines. ReadWriteWeb has penned Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 11 June 2009 16:38 by Steve | 0 Comments Filed Under: Marketing, Media, Technology

• Posts on Where Next for PR? (again)

  Couple of interesting contributions to the ongoing discussion about what PR will look like in the future. They are from quite different perspectives too, one an ex FT journalist now earning a living via new media, the other from the head of a global PR Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 11 June 2009 07:42 by Steve | 0 Comments Filed Under: Media, PR

• Online advertising: the least worst place to be (if you have to be in advertising, that is)

  A few sources have published data points highlighting the hiccup in the growth of online advertising. Mostly they are referring to 'traditional' online banner advertising, so whether that spend is now sneaking off to slightly newer 'online' channels and Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 10 June 2009 14:42 by Steve | 3 Comments Filed Under: Marketing, Media

• Harvard Business Publishing data deflates the Twitter bubble

  Harvard Business Publishing shared some research on Twitter usage last week. The data gave ammunition to PC World among others, to deflate the Twitter bubble, just a little bit at least. According to David Coursey at PC World: Across the 300,000 Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 09 June 2009 22:56 by Steve | 2 Comments Filed Under: Social