January 2009 - Posts

• It's quiet, too quiet.

  Oops. It appears our comments have been disabled for a little while. If you tried to comment during this period, apologies. It will be fixed presently. Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 28 January 2009 22:04 by Steve | 0 Comments

• Just how out of touch can any organization be?

  Two contenders are jostling for the title of Most Out of Touch Organization on the Planet this week: Chrysler - its senior execs have been happy to manufacture hulking dinosaur vehicles for decades, trousering huge pay packets and flying the world in Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 23 January 2009 14:07 by Steve | 0 Comments Filed Under: PR, Trust & Ethics

• Brendan Cooper, Social Media Strategist at Metia

  Funny thing that social media, the news just gets out there and old fashioned PR cycles get bypassed. Which is great. It's just one reason why we think many aspects of traditional PR are history. Hence we have wooed the very wonderful Brendan Cooper Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 22 January 2009 22:44 by Steve | 0 Comments Filed Under: Social

• Twitter: the fast, slightly unreliable newswire

  The BBC's Rory Cellan-Jones explains why Twitter can't be ignored by both the media and PR professionals here. Neither is Twitter a complete answer, of course. And yes, there is a law of diminishing returns that surrounds the time invested in it. Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 16 January 2009 12:08 by Steve | 0 Comments Filed Under: Media, PR, Social

• Virtual events: a great alternative to no events

  Word is that Gartner has now cancelled it's flagship Vegas and Barcelona Symposiums (Symposia?). Similarly, Salesforce.com has cancelled it's Dreamforce event. Not surprisingly big ticket events which incur substantial risk for hosts (venue, Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 14 January 2009 16:16 by Steve | 0 Comments Filed Under: Marketing, Technology

• 2009: Smaller budgets used to drive leads and impact sales

  A soundbite from Jordan Edmiston Group (JEGI), the New York based media focused investment bank, taken from a discussion of 2008 and look ahead to 2009, by Wilma Jordan.  We are especially bullish on marketing services, because we anticipate Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 09 January 2009 13:59 by Steve | 0 Comments Filed Under: Marketing

• Junk food in exchange for junking friends on Facebook

  Something about the juxtaposition of junk food and social networks appeals. Bin out 10 Facebook friends and get to gorge on junk food with Whopper Sacrifice. Hat tip to Wade. Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 08 January 2009 15:32 by Steve | 0 Comments Filed Under: Marketing, Social

• Online activities of UK internet users

  eMarketer lifts some interesting data from TNS on the online activities of UK internet users in an article on Advertising on UK Social Networks. As ever data throws up some curiousities - 76% have used online banking, but only 16% have viewed, or contributed Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 08 January 2009 15:03 by Steve | 0 Comments Filed Under: Blogging, Marketing, Social

• What do we consume more of in a recession?

  McKinsey Quarterly published Industry Trends in the Downturn: a Snapshot. This graph caught my eye. It seems in recessions we stay at home and spend money on things that are 'good' for us, in a Puritan sense at least. Namely, education, reading, Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 06 January 2009 09:14 by Steve | 0 Comments Filed Under: Marketing

• Things will never go back to "normal"

  Geoff Ramsey the co-founder of eMarketer has published Seven Predictions for 2009. Geoff's most interesting comment, taken slightly out of context but it's just as applicable to all marketing and media participants as to the traditional media companies Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 06 January 2009 07:56 by Steve | 0 Comments Filed Under: Marketing