January 2008 - Posts

• Have you appointed a Facebook correspondent yet?

  When MP Derek Conway was outed yesterday by the Conservative party for apparently very nominally 'employing' his sons at the public's expense, journalists were faced with the question of where to look for 'colour' to illustrate the story? Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 31 January 2008 09:26 by Steve | 1 Comments Filed Under: Marketing

• Conversations with Jamie Galloway: Mr digital media at the COI

  At last night's BIMA dinner I met Jamie Galloway, Head of Digital Media at the Central Office of Information (COI). For anyone, like me, who isn't immersed in the public sector, in simple terms the COI acts as a procurement clearing house and trusted Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 25 January 2008 07:39 by Steve Ellis | 0 Comments Filed Under: Media, PR

• SocGen exposed to full frontal blog transparency

  It seems these days corporate crises are played out in full view of the public.The FT Alphaville team live blogged SocGen's conf call this morning - the one in which the management 'explain' where the euro 5bn went.I've never really got much Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 24 January 2008 12:43 by Steve Ellis | 0 Comments Filed Under: Blogging, PR, Trust & Ethics

• Google takes pole position in Seattle Bus race

  Strangely, one of our most popular posts ever was this story from Wade on Sun taking a swipe at Microsoft on their home turf by advertising OpenOffice on the local Seattle bus routes (see the number of angry comments the Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 21 January 2008 17:42 by Steve Ellis | 0 Comments Filed Under: Measurement, Media

• Boy Scouts show us the way

  Supportive of the Scouts for helping out on the UK skills shortage by launching a new activity badge for PR, I found out they also have them for Creativity and IT (below), which goes some way to fixing our recruitment needs. And surely these Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 18 January 2008 17:18 by Steve Ellis | 1 Comments Filed Under: Measurement, PR

• Twitter again

  Following from last night's post - today, Tom Murphy posts here on: what's the value of Twitter? And has some more links looking into the same question. Coincidentally, after making the original post last night, I was driving home and listening to an Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 18 January 2008 12:36 by Steve Ellis | 0 Comments

• The jury's still out on Twitter (personally)

  Richard Holway has a recent post: Are Twitters Twits? I wouldn't go that far - if it works for others great - but from a personal use perspective, Twitter hasn't really grafted itself to my lifestyle:workstyle yet. Why is that? These are the reasons, Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 17 January 2008 19:07 by Steve Ellis | 0 Comments Filed Under: Technology, Trust & Ethics

• What metrics do you track?

  Jeff Jarvis has a great post on the new metrics now available to track the progress of the US presidential race, from Twitter followers to odds quoted by a bookmaker. Some of these methods wouldn't translate for a brand or a business but its is amazing Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 15 January 2008 14:28 by Steve Ellis | 0 Comments Filed Under: PR, Random

• You have a Daddy and a Mommy and a Windows Home Server

  It is my daughter's eighth birthday soon, I could run it by her... but I reckon she'll stick with a Hamster. Gizmodo unearthed the story. Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 09 January 2008 16:36 by Steve Ellis | 2 Comments Filed Under: Measurement, Media

• A personalized way to broadcast customer references

  This is a cool 2.0 style tool to add into any communications or customer reference program. One aspect of our work within the area of customer advocacy is helping clients to communicate their positive customer stories to other customers, employees Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 08 January 2008 17:07 by Steve Ellis | 0 Comments Filed Under: Customer Advocacy, Media, Technology

• This is my last post of 2007

  Not my first of 2008. And that's because one of my New Year resolutions was not to post on the prickly subject of 'PR' in 2008 - let's all move on - but then I came across this email footer... Are you the person we sent Read More   Digg this |   Add to del.icio.us |   Post to reddit |   Add to facebook |   Add to StumbleUpon |   TwitThis posted 07 January 2008 12:04 by Steve Ellis | 0 Comments Filed Under: PR