A few comments recently on corporate blogs have confirmed my view that most corporates are still working to understand whether blogging fits into, or perhaps alongside, their communications activities. The Wall St Journal reports on the dire... Read More

I saw an ad recently for New Balance's Love/Hate advertising campagin and rather than me wanting to go and buy a pair, it normally doesn't take too much encoragement for me to buy a new pair of shoes, all I could think of was Marmite.There's a slight... Read More

Once again Reboot was very enjoyable but due to some hardware issues I wasn't able to get online, I think this may have made it more enjoyable it certainly meant I paid more attention to what people were saying.This year seemed to be the year of white... Read More

With all the controversy around Jay-Z's appearance at Glastonbury this year, I listened briefly to the news this morning to find out how he went down. The results - at least through the traditional channels - were disappointing. BBC sat on the fence... Read More

Trivial to some perhaps but I can't let it pass - whoever told Hillary and Barack to get it on together in Unity deserves a medal. Every story I have seen led with this angle. PRs (assuming it was a PR) get kicked left right and centre, especially in... Read More

A flurry of stories on the issues around managing social media participation for employers and, by default I guess, employees too: BL Ochman - Does Your Company Have a Social Media Participation Policy? News of the boys in blue and their special interest... Read More

It's in the data. I mentioned before some research work our client LG Electronics had undertaken investigating Europe's TV viewing habits ahead of the upcoming summer of sport. One data point caught my eye. UK citizens own the most TVs per household... Read More

At an industry do last night Lauren and I found ourselves being pitched to/on/at.  Being PR people, this is a rare and slightly surreal experience, this one made all the more marvelous by its ineptness...   Propping up the bar next to us... Read More

I wrote about the notion of Marketing Attacks last week. It got me thinking about marketing techniques the world could do without - which is slightly different to just plain bad marketing (doubtless a far more extensive list). I had to spend a couple... Read More

Virgin have launched what they're calling the Virgin Eye.Check it out here It shows which stories are being written about Virgin companies in a nice graphical manner. My favorite is when you have Beautify on and you see new stories arriving.The one thing... Read More

In a move that reflects the increasingly prickly debate over the role of social media in the workplace, Nasa has ordered the Phoenix Mars lander to cut back on its social media activities and ‘get on with some real work’. Since Phoenix landed in the... Read More

My journey into healthcare IT continues. Couple of things going on: Microsoft fills in some of the story surrounding HealthVault - Microsoft 30,000 personal healthcare records lost on stolen laptops - Telegraph US doctors slow to embrace electronic... Read More

Piece here on Mashable about the use of Twitter for marketing. Nothing remarkable in that, there's lots of marketing taking place on Twitter, a little by companies promoting themselves or looking for leads or insight, but far more by Twitterers selling... Read More

Put your ears to the ground. Hear that rumble, like the sound of galloping hooves rapidly approaching? That, my friends, is the sound of the system catching up. Here's a good example from the New York Times. LinkedIn, the 'social network for professionals',... Read More

I was a bit disappointed by this piece in the Independent - Measuring PR success by column inches is old hat – welcome to a new analysis. I get the Independent at home, so think its generally a sound read. Apparently the breaking news is that Advertising... Read More

Another reason to be jealous of Cristiano Ronaldo - as if the salary, the medals and all the awards weren't enough - now its official, your girlfriend probably fancies him. According to 12,000 European women, Ronaldo is the hottest property... Read More

Belatedly catching up with the news that apparently its now official - there is no profit in Web 2.0 and social media isn't a licence to print money. Isn't Web 2.0 a bit like rock bands, one or two become superstars, a few can earn a living at it, but... Read More

Reboot is coming up again soon, definitely my favourite conference (if you can call it that) of the year.I'd fully recommend people going.... Read More

A couple of recent articles caught my eye: "Marketing is the new finance" according to Google's chief economist in this AdWeek article. Google has a chief economist? VC tells agencies to get some serious tech creds, article in AdWeek again - creativity... Read More

Interesting article in Fast Company on US advertising luminary Alex Bogusky. Much of the article hinges around his agency's recent acquisition of the Microsoft (consumer) advertising account. The tenor of the article is: Can Bogusky, who apparently... Read More

Courtesy of an AOL video sharing site, here is a Microsoft UK promotional video - Stay Ahead in Your Own Way - used to promote their recent Virtual Launch Experience (VLE). It's good to see how different parts of Microsoft are promoting... Read More

Metia's London Influence business just came out top of PR Week's Top 40 Technology Consultancies, which is great news. Basically we grew in the period in question, and since then our Influence business has also scooped up some new clients like LG... Read More

One of the biggest challenges facing a technology writer is making the abstract as real and immediate as possible. Bits, bytes, networks, software, data. Scalability, security, availability and usability. The list goes on. Back in the good old days... Read More

              Strange how easy it is to build very niche, very deep areas of specialization (if you have the aptitude). For many years we have been engaged on a number of pan-European PR and AR programs with... Read More

Not Google, who launched Google Health Beta on Monday this week. Check it out here. eHealth Insider has a report. Mashable has a review too.  Would I trust Google with my records? Sorry, no. Probably not Microsoft either, who have their... Read More